Are buyers becoming more focused on quality of life than investment returns?

Do you think modern buyers are prioritizing comfortable living over maximum appreciation, or is investment potential still the biggest factor?

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I think it’s a mix of both. Most families still want a property that appreciates, but they’re no longer willing to sacrifice comfort and convenience just for higher returns.

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Quality of life has definitely become a bigger priority. People are looking for secure neighborhoods, parks, schools, and shorter commutes rather than just cheap plots.

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I believe buyers now understand that a well-planned community can provide both a better lifestyle and stronger resale value over time.